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UI/Visual Design Principles

Explore all terms related to UI/Visual Design Principles

A

Alignment Alignment is lining up elements on a common edge or axis. It creates order, consistency, and clearer hierarchy. How to...
Aspect Ratio Aspect ratio is the proportional relationship between width and height of an element. Template and checklist for using...

C

Color Palette A colour palette is a defined set of colours used consistently across the product. How to define it, use it with design...
Contrast Contrast is the difference between elements so they are distinguishable. Use it for hierarchy, readability, and...

H

Hierarchy Hierarchy is the visual ordering of elements by importance so users see what matters first. How to create it with size,...

M

Microinteractions Microinteractions are small, focused moments that give feedback, show state, or add clarity when users interact with the...

S

T

Typography Typography is the choice and arrangement of type for readability and hierarchy. Type scale, contrast, and how it fits...

U

UI Design UI design is the design of the visual and interactive surface of a product: layout, typography, colour, and components....

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