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📈 2025 Design Trends + Fixing the Dev-Design Mismatch

November 20, 2024

What makes good digital products work.

A weekly read for people who design, build, lead, and improve digital products. The decisions, details, and trade-offs behind better product work.

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Hey 👋 

Hope you're having a productive week! I've hand-picked some awesome resources for you this time around – we're talking slick new CSS techniques for toggling content, a deep dive into why designers and developers sometimes clash (and how to fix it!), a sneak peek at the design trends that will dominate 2025, and an inspiring story about designing a custom keyboard.

Enjoy 🦄 - Adam at Unicorn Club.

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🧑‍💻 Dev
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The `details` and `summary` elements are getting an upgrade

Form controls are notoriously difficult to style, something the web community has been talking about for years.

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The Different (and Modern) Ways to Toggle Content

It’s easy to default to what you know. When it comes to toggling content, that might be reaching for display: none or opacity: 0 with some JavaScript sprinkled in.

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The root causes for the dev-design mismatch

Designers use an unconstrained canvas tool to design for rule-based interactive systems, hoping the devs will perfect everything in production. This causes misalignment between designers and devs.

🧑‍🎨 Design
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Design trends for 2025: creative leaders share their vision for the future

We speak to the great and the good to get the temperature of the industry as we head into the halfway point of the 2020s.

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How I designed a keyboard

Now, I’m on the doorstep of building the first model. There’s a mountain of technical details ahead that I’m afraid to even think about.

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Ebay’s clean new interface is designed to court Gen Z and millennials

Dubbed Ebay Evo (short for evolution), the project began as a makeover to Ebay’s core UX—and that work snowballed into a complete matching makeover of the Ebay brand.

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UX Goals vs. OKRs vs. KPIs

Learn what UX Goals, OKRs, and KPIs are and how to use them as a framework to measure the success and progress of UX work.

⌨️ Fun Fact

The Great Keyboard Design Experiment of 1970 - In the early 1970s, a quirky inventor named Radu Miron tried to design a keyboard layout based on musical notes to make typing more harmonious. While it never caught on, Miron's experiment highlighted the profound impact that keyboard design can have on user experience and ergonomic efficiency.

🖋️ CSS
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(Up-) Scoped Scroll Timelines

You can have any element on the page “listen” to a scroll (or view) timeline of a totally different element.

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Popping Comments With CSS Anchor Positioning and View-Driven Animations

Scroll-Driven Animations, another amazing feature that gained broad browser support this year.

🗓️ Upcoming Events

Check out these events.

🧠 UX with Peter Ramsey

November 26 - Remote

Learn why your entire team needs to care about UX and discover how it's not just for designers—it's a game-changer that can transform how everyone on your team approaches their work.

See event →

👥 axe-con

February 25-27 - Remote

Axe-con is the world’s largest digital accessibility conference. A unique conference experience focused on building, testing, and maintaining accessible digital experiences.

See event →

🟩 Vue.js Nation Conference

January 2025 - Remote

We take pride in once again delivering quality, accessible education to the global community.

See event →

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Thanks for reading ❤️
@AdamMarsdenUK from Unicorn Club
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