This week’s newsletter is packed tighter than a dev's CSS file with juicy insights, smart strategies, and a sprinkle of inspiration.
Is Duolingo ditching "UX"? Yep. Do movie posters hold secret design wisdom for web? Oddly, yes. From cracking LCP issues to Calm’s viral growth tactics, there’s plenty for designers and developers alike to sink their teeth into.
(P.S. Don’t miss the event section—we’ve scored you discounts and exclusive updates!)
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In a surprising turn of events, the Head of UX at Duolingo — Mig Reyes announced on LinkedIn that the company has decided to completely change the term UX design and replace it with PX design.
Today, I realized how that can be problematic when you use custom properties in shorthand properties.
Why Green Apps Hook Users 🌿
Duolingo's choice of green in their branding might not be just aesthetic—it’s psychological. Research suggests that the color green can actually boost creativity and user engagement. Green evokes openness, calmness, and freshness, making it a wise UX (or rather, PX!) branding decision.
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Innovation is by far one of the most difficult areas of product design. Unlike conventional design, which basically all about iterating existing solutions available on the market, innovative design is about creating a brand-new thing.