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Writing engaging lifecycle emails is tough, considering an average person gets 121 emails/day. Make sure you respect people's inboxes with this technique!
The “Zeigarnik Effect” Explains Why Unfinished Tasks Stick in Your Mind 🤔
Psychologist Bluma Zeigarnik discovered that people remember incomplete or interrupted tasks better than completed ones—a principle often used in UX to encourage users to finish onboarding or forms.
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